Bikes, cars, ski poles and tennis rackets all benefit from the advanced properties of carbon. The engineering material of the future is ultra light and super strong. Sounds just like a perfect hair styling ingredient, right? The Taft Carbon Force Power Gel offers extremely strong hold, but comes along as lightweight gel. Its high performance formula with Micro Carbon Fibers builds an advanced styling network that resists even under the toughest conditions, but without stickiness or residue. Style your hair to the max and find out what the future of men’s hair styling could look like. From where we’re standing, it looks pretty good!